CableFAX Content Business

The Independent Source for Ratings Analysis, Programming News, Trends and Opportunities in Cable

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What this service is 

CableFAX Content Business explores the business models that content owners and distributors are using to exploit different platforms such as VOD, online and mobile video, and traditional linear TV. You'll get daily analysis and updates outlining the latest strategies, with perspectives on challenges, successes and opportunities.
 
Plus, Content Business brings together the information you need in one online portal. Subscribers have access to databases and charts tracking ad spending, web site traffic statistics, P2P downloads of cable shows and much more. You will also find aggregated ratings data from Nielsen, Rentrak and others--not to mention a growing database profiling cable network shows.

What it helps you do

• Learn what other companies are doing with their content and how they are using different platforms.
• Get a view of the content trends and opportunities that will allow you to increase viewers, ratings & advertising revenue.
• Save time by providing a one-stop online resource for everything you need to know about the business of content distribution.
• Stay up-to-date on the latest ratings reports and what they mean.
• Increase your revenue and ad sales potential by learning about and trying new distribution channels.
• Benefit from a unique, executive-level look at content business trends and what is driving profitability and growth.

Format & Frequency

• Online only with password protected access
• Twice weekly eletter offering new content alerts
• Compilation of predictions and trends released two times per year in December and June

Product sections and features

Daily Stories and updates:  Turn to "Just in" where you can find the latest news, views and analysis on the most recent happenings in content distribution.

Traditional linear TV Ratings: Get the top cable TV programs for select demographics and targeted audiences, and find out which shows are the most time-shifted via DVR usage.  

VOD: The latest snapshots detailing viewing traffic for the top VOD genres. 

Online: Here we give you a weekly snapshot of which cable shows are generating the most BitTorrent downloads. 

Boxscores: A ranking of popular cable web sites by their traffic statistics so you can judge the effectiveness of cable networks and their brands.

Ad Tracker: Track ad spending trends across content genres and product classes. 

Campaign Tracker: Get a summary of what marketing and PR campaigns the networks are using to generate buzz for their shows. 

Financial Center: Key stories and insight on network financial performance, as well as daily stock charts. 

Video Center: In this unique screening room you can view some of the latest trailers, outtakes and other video pertaining to cable content in the marketplace. 

Trend Analysis: What strategies, deals and tactics are driving the content industry... and who is making money? 

Point of View: Thought-provoking columns, Q&As and essays by some of the best thinkers in the cable and media industry.

Cable Show Database: Find information about some of cable's top TV shows, including shows by networks and the actors, directors, and top corporate executives.

Subscription Rates:
Single User, 1-year Term: $1695
Single User, 2-year Term: $3190

Corporate/Multi-user Groups: Multi-user and site license subscriptions are also available. Please contact Regan Pickett for custom pricing: 540-349-5736 or rpickett@accessintel.com

Important Money-Back Guarantee: If you are ever dissatisfied with your subscription, you may cancel at any time and receive a refund for any portion of your un-served term.